Overture Performing Arts

Location: Madison, WI

Architect: Cesar Pelli-Design | Flad & Associates

General Contractor: Findorff

Installer: Austad & Son (now PCI)



  • Acoustic panels in white maple
  • Ceiling suspension and ceiling panels
Over 80,000 sq. ft. of acoustical products were installed in the interior of the new Overture Performing Arts Center in Madison, WI. Architects sought the guidance of Hughes Group due to their unique design assist capabilities and material offering, which afforded them the ability to work with the manufacturer to create a unique product solution for an aesthetic and an acoustical design problem.

Hughes Group was the only rep firm in the Midwest capable of working with all the architects and the owners to provide a suitable manufacturer for the project. Hughes Group encouraged the manufacturer to develop a product that would perform and look the way the design was intended, which ultimately distinguished them from the rest of the construction entities.

Hughes Group supplied a new wood product which combined a concealed grid in a linear format with excellent acoustical performance and 100% accessibility. Now a standard product for the manufacturer, it was originally developed specifically for Overture Performing Arts.